In an epoch-defining announcement poised to recalibrate the luxury and hospitality sectors, Egypt’s real estate mogul, SODIC, has teamed up with Nobu Hospitality, the global pinnacle of luxury lifestyle brands. The unparalleled partnership is slated to unveil two opulent destinations with multi-million dollar hotels, exclusive residences, and the legendary Nobu dining experience.
SODIC, renowned for its cutting-edge designs and sustainable urban developments, brings to the table its architectural gravitas. At the same time, Nobu Hospitality, an epitome of luxury and innovation, elevates the partnership with its world-class amenities and gastronomic artistry.
The duo will present the Nobu Hotel and Residences Cairo in the heart of Cairo’s burgeoning New Zayed district. This high-profile development will form a cornerstone of SODIC’s “The Estates Residences,” a meticulously planned suburban oasis teeming with single-family homes and upscale apartments. In the proximity of Egypt’s monumental landmarks, including the Pyramids and the Grand Egyptian Museum, set to open later this year, the development is nothing short of an architectural marvel. Moreover, its strategic location will offer residents swift access to the famed North Coast, heralding a plethora of opportunities for sumptuous weekend getaways.
Further augmenting the project’s allure, a second Nobu Hotel and Residences is set to grace Egypt’s North Coast on a sprawling 440-acre beachfront property in the Ras El Hikma area. The region, already booming as a luxury tourist destination, will find its crown jewel in this resort, offering spellbinding Mediterranean views. The seasonal destination will operate between May and October, catering to the upper echelons of international and domestic travellers.
Ayman Amer, SODIC’s General Manager, exuberated, “Nobu’s signature sophistication effortlessly meshes with our avant-garde developments, offering a truly integrated, luxe experience that marries vibrant hospitality with top-tier dining standards.”
Trevor Horwell, CEO of Nobu Hospitality, echoed the sentiment: “Egypt’s cultural tapestry offers an ideal backdrop for Nobu’s architectural ingenuity and culinary innovation. These projects are a luxurious space to reside and a transformative lifestyle experience for our discerning clientele.”
With the Gross Domestic Product (GDP) of Egypt’s real estate sector expected to grow at a CAGR of 7.4% from 2020 to 2024 and the tourism sector rebounding, this initiative couldn’t be more opportune.
This audacious collaboration is an investment and a vision for Egypt’s future as a hub of unparalleled luxury and innovation, setting a new global benchmark.
For more information, visit www.nobuhotels.com/northcoastegypt or www.nobuhotels.com/cairo.
Written by: Jill Walsh
