Tourism New Zealand has recently announced the Australian winners of its global trade famil competition If You Seek, where ten lucky Australian travel agents will be able to travel to Aotearoa, New Zealand, this coming April. The winners will embark on an extraordinary trip across four stunning New Zealand regions: Auckland, Nelson, Marlborough, and Wellington.
Launched in October 2022, the If You Seek competition invited curious travel agents to enter by upskilling their knowledge of New Zealand. Agents who applied had three different tiers of entry available, and each level increased their chances of winning. Among the ten lucky winners nationwide are representatives from Flight Centre, TravelManagers Australia, Journey Earth, TRAVEL & CRUISE BRIGHT, TravLin Travel, and Holiday Wonders.
During their stay in New Zealand from April 16-24, these ten travel sellers will discover the magic of the motu (country) for themselves and experience the manaakitanga (a Māori expression of reciprocity, generosity, and hospitality) of Aotearoa. The agents will have the opportunity to explore the diverse culture, breathtaking landscapes, and unique experiences that New Zealand has to offer, which will equip them with the knowledge to inspire their clients and encourage them to seek beyond.
Andrew Waddel, General Manager of Tourism New Zealand – Australia, expressed his excitement to host the agents in April, saying, “It is only when you experience the magic of the motu for yourself that you can share stories and encourage respective clients to seek beyond.”
Tourism New Zealand’s latest campaign inspires travel professionals to encourage their clients to seek New Zealand. Interested parties can access a range of assets, including the 100% Pure New Zealand Specialist Programme, a fun, interactive way to get inspired, increase sales, and create dream trips for clients.
For agents who missed their chance to participate in the global family, Tourism New Zealand encourages them to subscribe to the Australian Trade Newsletter to stay updated on the latest news and future opportunities.
Tourism New Zealand’s If You Seek competition is a testament to the organization’s commitment to promoting New Zealand’s tourism industry to the world, highlighting the unique experiences, culture, and landscapes that await visitors. The competition also provides a platform for travel agents to expand their knowledge of New Zealand, enabling them to create unforgettable experiences for their clients.
In conclusion, Tourism New Zealand’s upcoming global famil is a fantastic opportunity for the 10 lucky Australian travel agents to immerse themselves in the magic of New Zealand, experience the manaakitanga of Aotearoa, and inspire their clients to seek beyond. The organization’s dedication to promoting New Zealand’s tourism industry is evident in its innovative campaigns and initiatives, making it a must-visit destination for travellers worldwide.
Written by: Anne Keam