Destination Canada is thrilled to announce its inaugural partnership with Woolworths Carols in the Domain as Australia gets ready to celebrate 40 years of this iconic Christmas event.
With 50,000 people set to gather together to celebrate the spirit of Christmas, and millions more tuning in from home, Australians will be invited to imagine their own white Christmas wonderland in Canada, the legendary home of winter.
“Our new partnership with Woolworths Carols in the Domain provides a unique opportunity to bring to life the winter landscapes and adventures of Canada during the festive season,” says Julie King, Managing Director, Destination Canada GSA – Australia.
“The event will feature a winter wonderland segment complete with snow and celebrity hosts, bringing a little slice of Canada to the Domain in Sydney and into the homes of millions of Australian viewers.”
Woolworths Carols in the Domain, taking place on 17th December 2022, features some of Australia’s biggest stars, with the upcoming event featuring Leo Sayer, The Wiggles, Mark Vincent, Rachael Beck, Todd McKenney, Paulini, Samantha Jade, Tom Burlinson, Rhonda Burchmore and Phil Burton.
This special occasion transcends religion, ethnicity, geography, gender, age and politics, bringing families and friends together in an atmosphere of hope.
“This spirit of the event aligns beautifully with the values of Canada, where open spaces, open minds and open hearts beckon to Australians seeking meaningful, wonderous travel experiences,” says Julie.
Michael McKay, President of activeTV, producer of Woolworths Carols in the Domain, believes Destination Canada will add an intriguing dimension to this classic Aussie Christmas occasion.
“The festive season brings with it a sense of possibilities, anticipation and optimism, with many Australians planning bucket-list adventures in the year ahead,” says Michael. “Canada embodies the magic of the season. A white Christmas in Canada is the stuff of dreams and we’re thrilled to bring that dream to life here at Woolworths Carols in the Domain.”
