Melco Resorts & Entertainment has generated nearly MOP 4.4 million revenue for local SMEs through its Heart of House roadshow series in the top half of 2022, benefitting more than 100 local SMEs and NGOs through 90+ sessions. The roadshows allow SMEs to promote their business by selling directly to 16,000 colleagues working at Melco properties including City of Dreams, Studio City and Altira Macau. During its Easter, Golden Week and Tuen Ng Festival sales hosted between April till June, the roadshows generated more than MOP 1.2 million additional revenue for SMEs offering a wide range of products from Food & Beverage, Personal & Skin Care, Clothing & Accessories, Baby Goods to Electronics. Melco will continue to support local SMEs through a variety of sustainable development opportunities.
SME participant, Ms. Anna Sit, Executive Director of Francine Chicard (Macau) F&F Co. Ltd., said, “A big thank you to Melco for providing us with the opportunity to join the roadshow at its employee Heart of House area. It provides a great marketing opportunity, both enabling more Macau residents to learn about our local branded products and to help generate press. It’s great that it allows more people to know about and support Made-in-Macau brands.” Fellow participant, Ms. Moon Tang, Sales Director of Smartfit Education Co. Ltd., said, “This has been a great opportunity to showcase our casual and sportswear brands to Melco employees at special discounted rates as we promote the benefits of active lifestyles. Thank you to Melco for this invaluable offline marketing opportunity to help us with added exposure and sales.”
