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The Great Queensland Getaway launches this Monday, 18 October

October 16, 2021 QLD News No Comments
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TEQ is excited to launch a major new tourism campaign designed to encourage Queenslanders to explore world-class tourism experiences all across our home state – the ‘Great Queensland Getaway’.

On sale from 9:00am AEST Monday 18 October, the campaign aims to drive immediate bookings for tourism operators around the state by offering incentives to Queenslanders to make holiday bookings.
The incentives will include:

  • Promo codes offering up to 50 per cent discount on tourism experiences (up to $100 or $200 including GST).
  • Major incentives on flight and bus travel and accommodation packages.

This page provides a number of resources for tourism businesses to prepare to take part in the campaign and is intended for industry briefing purposes only.

Campaign factsheetFind out more about the campaign and how it will work, your eligibility, and what you need to do to take part.

Industry Webinars

Industry Briefing #1 – Thursday, 9 September 2021

This industry briefing will give you the background on the campaign and help you understand how to be involved. If you would like to review it, you can watch the recording on the right, or here

Industry Briefing #2 – Wednesday, 29 September 2021

This industry briefing covers the marketing plans for the campaign, packages you can purchase to leverage the campaign and some basics on loading your campaign deal and taking a booking. If you would like to review it, you can watch the recording on the right, or here

Register to take part – registrations close COB TODAY, Thursday 14 October:

Ensure you complete the registration relevant to your RTO region:

North Queensland
Register here
  • Cairns & Great Barrier Reef
  • Townsville North Queensland
  • Whitsundays
South East Queensland
Register here
  • Fraser Coast
  • Sunshine Coast
  • Brisbane
  • Gold Coast
  • Southern Queensland Country
Central Queensland
Register here
  • Mackay Isaac
  • Capricorn
  • Gladstone
  • Bundaberg
West Queensland
Register here
  • Outback Queensland
‘How to’ guides:

Operator Handbook   Guide *MUST READ*
The ultimate guide – this is your go-to on how the campaign works.
How to guide one:
Understand the campaign
 Guide To understand how the campaign works, we suggest you read this overview.
How to guide two:
Register in ATDW
 Guide  Video  *MUST DO* 
How to guide three:
Keeping your ATDW listing fresh
 Guide  Video For best results, we suggest you complete this.
How to guide four:
Register for the campaign in the operator portal
 Guide  Video  *MUST DO*
Closes 14 October 2021
How to guide five:
Being COVID Safe
 Guide  *MUST DO*
How to guide six:
Introduction to IMATE
 Guide Optional if you would like to further leverage the campaign with your own marketing.
View available marketing packages here.
How to guide seven:
How to load a deal in ATDW
 Guide  Video You can load deals from now until 14 October 2021
Strongly recommended to best attract consumers on Queensland.com
How to guide eight:
How to take or change a promo code booking
 Guide  Video *MUST DO*
You must ‘claim’ the promo code at the time of booking to secure funding for this campaign.
How to guide nine:
How to claim reimbursement post-travel
 Guide  Video *MUST DO*
To be reimbursed
Operator Style Guide:
Logos and marketing tools to leverage the campaign
Guide *AVAILABLE NOW*

Terms and Conditions (updated 13.10.2021).

Frequently Asked Questions (updated 13.10.2021).

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