Glamorous and chic SEXY CRAB at Tsim Sha Tsui East lifestyle destination K11 MUSEA is presenting Hong Kong’s first luxurious ‘Bang for Luck’ hairy crab ‘Poon Choi’ (big bowl feast) with sumptuous hairy crab roe to welcome the Year of the Ox. Designed for family reunions and extraordinary celebrations, the ‘crabulously’ indulgent upgrade of the traditional feast is available for free delivery from now until 20 February 2021.
Two luxurious styles of meticulously-layered premium quality seasonal produce lavishly topped with hairy crab roe are introduced for a uniquely opulent celebration of Hong Kong’s iconic tradition of festive feastings.
Golden Hairy Crab Roe Big Bowl Feast with Fish Maw and Lobster Paste is styled for smaller family gatherings of around 6-8, priced HK$2,588. For larger groups of 10-12, Japanese Hokkaido Hairy Crab Big Bowl Feast with Fish Maw and Lobster Paste is priced HK$3,888, with limited servings available daily.
Both ‘Bang for Luck’ poon chois are headlined by roe and meat from 12 handpicked premium hairy crabs – in SEXY CRAB’s signature ‘golden’ ratio of crab meat, crab roe and crab oil – along with premium South African fish maw and hearty shrimp head sauce, enhanced with a side jar of delectable house-made fresh lobster sauce made daily.
Other auspicious specialty ingredients layering the festive feast include soy-braised pork knuckle bringing good luck; black moss representing ‘strike it rich’, with its Cantonese name ‘fat choy’ similar to the Chinese New Year blessing ‘gong hei fat choy’, meaning ‘wishing you prosperity’; along with Hokkaido scallops, braised goose webs in oyster sauce, fresh tiger prawn, braised pork belly and other classic favourites such as steamed farm chicken, roasted duck, braised shiitake mushrooms in oyster sauce and more.
The more luxurious and epic Japanese Hokkaido Hairy Crab Big Bowl Feast with Fish Maw and Lobster Paste (HK$3,888) additionally includes one whole Hokkaido Hairy Crab. For ultimate luxury, additional Hokkaido Hairy Crab can be ordered for an extra HK$650, discounted from original price of HK$1,080. Another deluxe 40 grams of crab roe can also be added for just HK$108, from an original price of HK$288.
Artistically-presented designer ‘poon choi’ with signature hairy crab is a chic ‘crabtastic’ new twist on the timeless tradition, wishing better fortune for all in the Year of the Ox. Just as SEXY CRAB presents traditional crab roe noodles in gourmet style, this first ‘poon choi’ promises a sensual, extraordinary and stylish Chinese New Year experience.
All orders are requested to be placed at least 5 working days ahead, with deliveries timed from 3:00 p.m. to 6:30 p.m.
SEXY CRAB is newly-opened in November 2020 to rave reviews at global lifestyle destination K11 MUSEA in Tim Sha Tsui East, raising esteem of the local seafood favourite from traditional to extraordinary – gloriously showcasing the delicacy as the star of richly-flavoured broths with exquisite, flavoursome handcrafted noodles.
Crab roe noodles is the signature specialty with crab stars of the menu handpicked for seasonality and premium quality. Only premium specimens over 150g are chosen, explaining the Chinese brand name which translates to “Above 3 Taels”. Skilled artisans de-shell the notoriously fiddly roe and crabmeat, while signature noodles are handmade daily by specialist craftsmen – in various styles and sizes optimising flavour of differing dishes.
Instaworthy creative designer dishes complete a ‘crabulous’ dining experience so passionate that a ‘golden’ ratio of crab meat, crab roe and crab oil is precisely measured for each dish, along with a perfect proportion of female and male roe for ultimate umami.
In line with the home dining trend, a takeaway menu with door-to-door delivery via Deliveroo is also available for four of the signature dishes – ‘Sexy Crab’ (HK$368) with five elegant plates of decadently rich, creamy chicken-crab broth, crab leg, roe, crab oil and a delicate teapot of soy 
sauce, topped with crab roe; ‘Packing Meat’ (HK$158) is wonton stuffed with hairy crab roe and yellow croaker in Jinhua ham and fish broth with shrimp head paste broth; eye-catchingly instagrammable ‘It’s Getting Steamy in Here’ (HK$78) pairing smoked half-boiled egg with Caviar House & Prunier’s luxurious CAVIAR FRANCAIS, and hairy crab oil; and ‘Drunk on the Rocks’ (HK$128) ‘drunken’ seafood platter with boiled South African abalone, crab roe and seasonal seafood marinated in Huadiao wine.
SEXY CRAB is located at Shop 401A, 4/F, K11 MUSEA, 18 Salisbury Road, Tsim Sha Tsui East, Hong Kong; with a chic twist on crab tradition, the new dining destination is also dressed to impress – in an exclusive, intimate, retro vintage, 23-seat, 530 sq.ft. haven of dark mahogany décor and open kitchen, complete with grandiose mirrors reflecting whimsical neon lighting and a classic 1930s Shanghai-style ‘Long Bar’.
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