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LTI announces the World’s Best Luxury Hotel Brands 2021

October 15, 2021 Accolades, Headline News No Comments
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Welcome to our annual World’s Best Luxury Hotel Brands report. This is not just another World’s Best list. LTI – Luxury Travel Intelligence – has taken the past 12 months to apply the perfect assessment process: a rigorously defined algorithm that measures the performance and values of luxury hotel brands. This year, our algorithm has 131 touch points relevant to the luxury hotel sector. Each has its own weighted score value with a total maximum accumulative score of 4736

The touch points relate to overall brand performance, rather than performing individual properties. It is all about a brand’s ability to deliver: its passion, commitment, ethos, and values, as well as the quality of its management and staff.

Continuing investment and how well it is executed is also a major factor, particularly regarding new properties and the refurbishment of existing ones.

This year’s results are reflected as percentages, with last year’s positions in brackets.

1.   Six Senses 83.3% (1)​

2. Mandarin Oriental 82.6% (5)

3. Auberge 81.8% (3)

4. Aman 81.4% (2)

5. Belmond 79.9% (4)

6. One&Only 77.0% (6)

7. Oetker Collection 75.7% New Entry,

8. Four Seasons 74.1% (8)

9. Rosewood 73.5% (7)

10. Raffles 72.7% New Entry

11. Viceroy 72.2% New Entry

12. COMO 71.0% (10)

Other brands that rated sufficiently to be monitored throughout the year are (in alphabetical order) Alila, Anantara, Banyan Tree, Dorchester Collection, Firmdale, Jumeirah, Leela, Oberoi, Park Hyatt, Peninsula, Ritz Carlton, Rocco Forte, Shangri-La, Soho House, St. Regis, Taj, The Luxury Collection.

Brands that currently have less than ten properties (our minimum requirement) but rate highly when applying our algorithm are (in alphabetical order) Arrelles, Althoff Collection, Bulgari, Capella, Cheval Blanc, Maybourne, Montage, Nikki Beach, Pendry, Soneva.

 

Edited by: Stephen Morton

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