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Heritage Cruises At ITB Berlin

February 15, 2019 Trade Events No Comments
Heritage Cruises, a member of the Lux Group under the five-star Emperor Cruises brand, operates in Vietnam’s Nha Trang Bay and Bai Tu Long Bay.

To extend its services in the emerging tourist country, it will launch its first boutique cruise in the Cat Ba Archipelago in the Tonkin Gulf, along with a new website and booking engine, the prices for maiden voyages starting from 400 USD per suite per night. The company is currently promoting through various travel trade shows and roadshows including upcoming ITB Berlin. (Hall 26C, Stand 320)

Launching in May 2019 with 1, 2 or 3 night cruising options, Heritage Cruises ( will offer exclusive cruises for 40 guests aboard an architecturally-designed boutique river and ocean cruise ship. Amenities include an art gallery, wine cellar, luxury spa, movie under stars, two restaurants, indoor and outdoor lounges, pool bar and its first swimming pool in the Halong Bay region and 20 suites with picture windows, offering full ocean views.

“Intimate atmosphere and idiosyncratic style”

Like boutique hotels, boutique cruises are characterised by their intimate atmosphere and idiosyncratic style. They distinguish themselves from larger chain cruises by offering personalised attention and stylish, themed accommodation and a story to tell. We want to create memorable moments that focus on the local culture and arts encountered on the way,” said Pham Ha, CEO and Founder of Heritage Cruises.

Aside from offering a cosier atmosphere, the small size of this ship allows easy access to remote, less-visited places that larger vessels just can’t get to. This provides the chance to cruise the Gulf of Tonkin (Lan Ha Bay, Bai Tu Long Bay, and Halong Bay), complemented by personalised service and on-request limousine transfers, which Heritage Cruises offers.

“We want to raise the bar for the art of cruising”

Mr. Ha, added, “Our boutique cruise categorises its ships not with stars but by ‘character, quality, style and the overall unique experience of staying there’. As Heritage Cruises’ first boutique cruise, which is positioned as a four-star international rating for the whole experience, we want to raise the bar for the art of cruising in the Halong Bay region.” 

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