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Export Order for Ready to Eat Products and BuyNatural Online Distribution

April 17, 2020 Lifestyle News No Comments
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New Zealand Coastal Seafoods Limited (“NZCS”, the “Company”) (ASX:NZS) is pleased to announce that the Company has received an export order from BuyNatural for the NZCS branded ready to eat product range, including 100 units of Dried Ling Maw, 50 units of Cooked Abalone and 50 units of Cooked Ling Maw in Sauce. The order will be shipped to BuyNatural in Australia and represents the first commercial shipment of the NZCS branded ready to eat products.

Highlights

  • The Company has received an export order from BuyNatural for the first shipment of products from the NZCS branded ready to eat range.

  • Owned by Reach China, BuyNatural is an online platform that operates in both English and Chinese languages, showcasing and selling premium quality Australian and New Zealand products to Chinese consumers.

  • BuyNatural and Reach China have strong relationships with international and domestic key opinion leaders, and aim to distribute the NZCS branded ready to eat product range through their established Daigou networks.

  • The order from BuyNatural follows the Company’s distribution agreement with Reach China in March 2020 and launch of the ready to eat product range in April 2020.

  • The NZCS sales team has undertaken detailed product training with both Reach China and BuyNatural.

Dr Mathew McDougall, CEO of Reach China and BuyNatural, commented: “We’re a business that loves to work with boutique and emerging brands, by providing growth opportunities and spring boarding them into the reach of consumers in both China and Australia. We’ll be selling the products through our fast growing BuyNatural e-commerce platforms, and our aim is to also see the products stocked in supermarkets and specialist grocery outlets across Australia and also being consumed in mainland China.”

New Zealand Coastal Seafoods Interim CEO, Andrew Peti, commented: “We are very pleased to have received our first substantial order for the ready to eat range from BuyNatural, and are confident that their established distribution networks will assist in building awareness and facilitating sales to consumers in China. We look forward to seeing the products in Chinese homes in the near future.

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