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Accor Joins Response In Bolstering State And Territory Efforts

April 15, 2020 Hotel News No Comments
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RESPONSE Co-Founder, Ben Beck, is proud to announce a partnership with ACCOR in Australia. “This partnership will enable State and Territory Governments to continue doing great work in flattening the curve. It enables them to cope with the forecast demand surge in hospitals by offering step-down care options for patients who are in hospital right now. States and Territories will also be able to get on the front foot with vital accommodation for our frontline healthcare workers who are our first, last and only line of defence. And finally, it leverages Accor’s experience in France with providing emergency accommodation for people fleeing family and domestic violence. We’re excited to be working with an organisation that should be lauded for its effort and contribution in this global crisis.”

Response is an on-demand strategic relief network, purpose-built to overcome urgent and intractable social challenges — from the systemic to the humanitarian — like the current COVID-19 crisis.

The Response leadership team – Ben Beck, Tull Roseby and Hugh Evans – are CEO’s from within the Healthcare, Business Operations Planning, Technology, Utilities, and Hotels & Property industries. They’ve come together to design and deploy mission-specific responses that amplify the capacity of governments, healthcare and partners through critical times.

With a surge in hospital bed demand for COVID-19 patients predicted in late April and forecast to peak around mid-June, it is anticipated that Australia may see as many as 100 admissions each day in major public hospitals, with around 15% requiring ICU beds. The demand for higher acuity hospital bed capacity will benefit from access to step-down solutions.

To enable the kind of rapid at-scale capabilities these challenges demand, the Response model activates latent infrastructure, existing services and talent, and offers unprecedented network-level capacity. This is underpinned by a technology platform that orchestrates and facilitates swift, efficient decision making. The technology can be deployed by centralised crisis teams like those that have been set up by each Australian State and Territory, to streamline their processes and coordinate their efforts.

Delivering greater hospital and care capacity to save Australian lives.

“We want to help save Australian lives. We know we can help to do this by creating greater hospital and care capacity. So we’re make use of all available resources, information and expertise and sharing it across our networked model. No one in Australia is doing this right now”, said Tull Roseby, Response Co-Founder

Saving lives is also about creating and retaining jobs.

“We need to look at this holistically. It’s not just about saving patient lives, but considering all Australian lives. We are immediately able to do this by creating and retaining jobs for Australians in hotels, patient transport and related sectors. People want to be working, to be contributing to the community as well as to their own homes and families. We are in this together”, said Ben Beck, Response Co-Founder

Placing people, not profit at the centre. 

“Until now, the mandatory quarantining requirement – and not the experience of the people it’s happening to – has quite appropriately been the primary focus for States and Territories. We know from our experience in human-centred design, in healthcare, in business operations planning, technology, utilities and of course, hospitality, that if we put people first, we’re able to get to outcomes that flatten the curve and do it with the least negative impact on mental health and wellbeing. It’s not just about providing a place for people to sleep, it’s about caring for the carers in an environment that offers respite, safety and sanctuary,” said Liz Wise, Response Chief Marketing Officer

An approach that is replicable and delivers scale.

The Response ‘service stack’ unites the key elements of fit-for-purpose facilities, a tailored care model, and the resources and information systems to orchestrate and enable solutions in a patient-centred way that aligns to hospital processes and needs. By unifying these things we can deliver a scalable and repeatable model that can be rolled-out both nationally and internationally.” said Hugh Evans, Response Co-Founder

Accor will work with RESPONSE to ease pressure on hospitals.

“Welcoming, protecting and taking care of others is at the heart of what Accor does best. We could not do this without the incredible people we have in our business. They are not only providing accommodation, but also pastoral care and kindness. We have never been more proud of our colleagues,” said Simon McGrath, Accor Pacific Chief Operating Officer.

Response aims to provide up to 5,000 bed capacity in each Australian State and Territory across a variety of care cohorts.

Whether solving a global health pandemic or a time-critical project gone awry, it’s how we respond that makes all the difference.

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