To celebrate 20 years of partnership, Hilton and McLaren Racing are introducing a “Stay Like McLaren Racing” suite in London. Combining world-class hospitality and pit lane power, beginning today, racing fans can book their dream stay from July 8-20, 2025, at The Trafalgar St. James London, Curio Collection by Hilton, just in time for the Formula 1 British Grand Prix at Silverstone.
Rooted in Hilton’s “It Matters Where You Stay” campaign, the “Stay Like McLaren Racing” suite was created in collaboration with the McLaren Formula 1 Team and invites travelers to experience a premium stay inspired by the signature hospitality Hilton has used to welcome the team at Hilton properties at race locations across the globe for two decades. Inspired by the paddock, guests first enter through a signature papaya-colored orange door to experience their hotel stay through the eyes of the iconic motorsports team during race weekend. The elevated suite features a heritage hub with iconic McLaren F1 Team memorabilia on display, twin racing simulators, a pit wall with high-intensity race day content, an in-room bar and a smoothie delivery each morning.
From performance-driven fuel to restorative rest amenities, every detail is designed to help fans recharge like the pros. To have a chance to stay in the limited-edition suite, from July 8-20, 2025, fans can book directly at hilton.com/StayLikeMcLaren or Hilton Honors members can also use their Points to bid for stays in the “Stay Like McLaren Racing” suite on select dates with additional McLaren Racing experiences being released on the Hilton Honors Experiences platform.
Located in central London, The Trafalgar St. James London, Curio Collection by Hilton is just steps away from all the action at McLaren Racing Live: London in London’s Trafalgar Square July 2-3, 2025; a gathering for fans to get a piece of the McLaren action before the Silverstone race weekend.
“As McLaren F1 Team’s longest-standing partner, it has been an honor to stand by the team for 20 years – by not only being a home away from home when the team is on the road but also to create unique, money-can’t-buy experiences for our most loyal guests and fans,” said Mark Weinstein, chief marketing officer, Hilton. “From our trackside hotels like Conrad Singapore Marina Bay and Hilton Garden Inn Silverstone to dozens of other Hilton-branded hotels across the world where the team and fans stay for race weekend, we’re proud to deliver exceptional stay experiences for the McLaren team, and we’re excited to partner on this supercharged stay experience for fans looking to stay like a winner and experience the fandom like never before.”
“Great partners enable the team’s performance on, and off the track, and we are committed to making sure our fans are engaged and excited about what McLaren is doing,” said Louise McEwen, chief marketing officer, McLaren Racing. “For 20 years, we’ve worked with Hilton to both power meaningful experiences that deepen our fans’ engagement with what we do and ensure our team can recharge and get that
crucial good night’s sleep before race day. We’re so proud of the partnership we’ve built together and invite fans to celebrate with us with the ‘Stay Like McLaren Racing’ suite and fan experiences we’ve created together this year.”
Through unique partnerships with brands like the McLaren F1 Team, Hilton Honors members have access to one-of-a-kind experiences that provide unparalleled access and unforgettable moments through the Hilton Honors Experiences platform. To help fans and guests stay like the star-studded racing team, Hilton and McLaren Racing have also teamed up on a series of adrenaline-fueled fan activations and experiences around the British Grand Prix in the UK from London to Silverstone, including:
Signature papaya-colored orange door at the 2025 Spanish Grand Prix in Barcelona
Exclusive Rooftop Lunch at The Trafalgar St. James London, Curio Collection by Hilton’s iconic rooftop restaurant:On July 2, 2025, fans can refuel at a pop-up McLaren-inspired pit stop, offering an elevated chef-curated tasting experience, combining racing precision with culinary expertise. Hilton Honors members can bid Points to access this experience on the Hilton Honors Experiences platform from now until June 27, 2025.
Enjoy the ultimate fan experience with a themed experience and suite: Cheer on the team at their home race via a live in-room broadcast of the race while setting the fastest lap on the simulator and indulging in bespoke cocktails and expertly crafted dishes. Paired with a two-night stay in the suite from July 6-8, 2025, and an F1 themed experience on July 7, Hilton Honors members can bid Points to access this experience on the Hilton Honors Experiences platform from now until June 20, 2025.
Reset for the weekend with an exclusive evening at The Rooftop: With the backdrop of the iconic London skyline, guests can enjoy an evening reception paired with live music and entertainment to celebrate Hilton’s milestone partnership with the McLaren F1 Team. Hilton Honors members can bid Points to access this experience on the Hilton Honors Experiences platform from now until June 27, 2025.
Silverstone Rooftop Experience at the British Grand Prix, Friday Practice with Hotel Stay: Fans can also experience the fandom trackside by bidding on a chance to attend Friday’s Practice sessions at the exclusive Hilton Garden Inn Silverstone Rooftop, with prime views of all the track action and a one-night stay at Spark by Hilton Luton on Friday, July 4, 2025. Bidding is available from now until June 27, 2025.
The suite is the latest in Hilton’s “Stay Like” programming, which invites guests to “Stay Like” their favorite pop culture icons with a series of immersive, experiential themed suites across Hilton’s portfolio of award-winning brands. Previous suites include ‘Stay Like’ Wicked at New York Hilton Midtown and “Stay Like an Infinite Icon” at The Beverly Hilton.
Reservations for the “Stay Like McLaren Racing” suite will be available to book starting at 1:00 p.m. BST / 8:00 a.m. EST on June 5, 2025, with stays running from July 8-20, 2025. To get a sneak peek of Hilton’s “Stay Like McLaren Racing” suite or book a stay, visit hilton.com/StayLikeMcLaren. To learn more, visit stories.hilton.com.
