This December, it will be snowing once again in Sydney’s Domain, as Destination Canada partners with Woolworths Carols in the Domain for the third consecutive year.
With 50,000 people gathering to celebrate the spirit of Christmas, and millions more tuning in from home, Australians will be invited to imagine their own white Christmas in Canada, the quintessential winter wonderland. Whether it’s the thrill of ice skating on frozen lakes framed by snow-covered peaks, witnessing the mesmerising Northern Lights, skiing, or embracing other snowy adventures like dogsledding, fat biking, and snowshoeing, Canada offers winter escapes unlike any other. Add to this the lively winter festivals, and it’s not surprising that Canada is known as the home of winter.
Woolworths Carols in the Domain will take place on Saturday, 21 December 2024, featuring some of Australia’s biggest stars and uniting families and friends in an atmosphere of hope and joy.
“The spirit of this event aligns beautifully with Canada’s values,” says Julie King, Managing Director of Destination Canada in Australia.
“Canada’s natural beauty, vast open spaces, and welcoming hearts beckon to Australians seeking authentic winter experiences that create lifelong memories.
“Partnering with Woolworths Carols in the Domain for a third consecutive year is a significant step in establishing Canada as the ultimate winter destination in the hearts and minds of the loyal Carols audience,” continued Julie. “This partnership has allowed us to bring Canada’s winter culture to life in Australia, fostering a lasting connection with those dreaming of a true white Christmas.”
This year’s event promises to be bigger and better than ever, with a Canada-themed precinct where visitors can immerse themselves in a winter wonderland.
Highlights include the life-sized snow dome and an authentic snowy ambiance. Guests will also have the chance to enter an competition to win an unforgettable winter adventure with Air Canada to Banff, Lake Louise, and Jasper, staying at iconic Fairmont Hotels and Resorts.
Michael McKay, President of activeTV and producer of Woolworths Carols in the Domain, shared his enthusiasm for Destination Canada’s ongoing contribution to this classic Aussie Christmas event. “Destination Canada continues to add an enchanting element to Carols, both through the on-ground activation at the Domain and the TV broadcast segment, giving visitors a taste of Canada’s winter wonderland.”
“The festive season brings a sense of excitement, anticipation, and hope, with many Australians planning their holiday adventures for the year ahead,” Michael adds.
“Canada truly embodies the magic of the season. A white Christmas in Canada is a dream come true, and we’re thrilled to bring that dream to life here at Woolworths Carols in the Domain. Plus, one lucky viewer will get the chance to experience it firsthand with the ultimate winter holiday prize on offer.”
The competition is also open to the public. To enter or find out more about Woolworths Carols in the Domain HERE.
For more information on winter in Canada visit www.keepexploring.com.au
More images available here
