In response to significant growth and surge in travel demand, Plateau International, www.plateauinternational.com today announced its continued expansion in the luxury travel market with the appointment of Gary Toshack as new Sales Director.
Toshack is a seasoned travel industry professional with 20 years of experience in sales and marketing. He is eager to share his enthusiasm and expertise in representing Plateau’s hidden gems to travel industry professionals across the United Kingdom and Benelux countries. With a natural talent for developing and implementing successful sales strategies through a strong network of senior industry contacts worldwide, he has held leadership roles for destinations, boutique hotels, luxury resorts, and DMCs and demonstrates great versatility and expertise in his new role as Sales Director of Plateau, working principally to further strengthen our great network of tour operators in the luxury market.
Having lived and worked in the Netherlands for a decade, running his own tour operation and gaining fluency in Dutch, Toshack has built a comprehensive understanding of the Benelux outbound travel market, making him a valuable asset for Plateau’s partners in the region. His connections in the travel industry are a natural fit to develop activity with Plateau’s represented brands, and he is keen to take up the challenge of delivering exceptional B2B customer experiences for the growing network of travel industry professionals interested in the Plateau portfolio of boutique hotels, elite river cruises, and high-end DMCs.
Gary added, “I am absolutely thrilled to be joining the team at Plateau International. One of the key factors that attracted me to work with Plateau was their meticulous approach in selecting travel businesses with unique propositions, often with a sustainable ethos and distinctive style that makes them stand out in a saturated travel market.
As Sales Director, my primary role is to strengthen our great network of tour operators in the luxury market by providing product information through face-to-face meetings and product training. My objective is to understand our B2B partners destination and product preferences and assist in introducing them to our luxury brand clients that are relevant and will bring added value to their travel operations.”
Marco Rosa, co-founder of Plateau International, commented, “Our network of travel professionals is our biggest asset, and the Plateau team is delighted to welcome Gary to further develop and strengthen key B2B relationships across the UK and Benelux region. Gary will work with the sales team to build on the existing network, ensuring that our represented brands are connected to the right buyers in the most relevant markets.”
