Marriott Bonvoy Takes You ‘Here’

From wading through the muddy but scenic green rice terraces in Bali to getting unexpectedly caught in the lively celebration of Holi in India, Marriott Bonvoy invites travellers to take their next trip and revel in these spontaneous moments of travel.

Marriott Bonvoy, Marriott International’s award-winning travel program and marketplace, unveils ‘Here’, its newest campaign in the Asia Pacific to celebrate the return of the travel. The films are playful, authentic, and fast-paced – celebrating travel’s power with moments everyone can relate to, from trips with best friends to family vacations.

Marriott Bonvoy launches ‘Here’, its newest Asia Pacific campaign to celebrate the return of travel.

“While travelling can be about fabulous bucket-list destinations and dining in world-class restaurants or local food at hawker stalls; we recognize that there are likely also unexpected, spontaneous, and perhaps some less-than-perfect but memorable moments,” shares Bart Buiring, Chief Sales and Marketing Officer, Marriott International Asia Pacific.

The campaign builds on Marriott Bonvoy’s global tagline “Where Can We Take You”, with ‘Here’ as an expression for revelling the authentic, relatable little moments loved and missed by travellers. “With our new Marriott Bonvoy campaign, we hope to inspire travellers to embark on their next Asian journey and thoroughly enjoy the return of the travel. We want to remind them that the joy of travel is as much about unscripted and authentic moments as the picture-perfect ones.

Travellers are invited to join the conversation and connect using #TravelMakesUs to share their travel moments on Instagram and TikTok. All these little moments make big memories and leave you craving for your next adventure.” The campaign film and visuals will be prominently featured across several locations, including Seoul’s Gimpo Airport, Tokyo’s bustling Shibuya Metro Station and Melbourne’s Central Station. The campaign will also appear on select inflight entertainment and across digital and social channels.

Produced in collaboration with Singapore-based creative company, The Secret Little Agency, the breathtaking films are shot across Malaysia, Indonesia, Japan and New Zealand.

Written by: Matthew Thomas