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BC_SoFi_Stadium_Field_ViewTravel Agents are invited to enhance their knowledge of sports travel experiences in L.A.

Hot off the announcement that Los Angeles will be a host city for the 2026 FIFA World Cup, Los Angeles Tourism launches its latest travel trade webinar, L.A.: Sports Capital. The webinar will showcase Los Angeles’ position as a sports destination and a must-visit city for any sports fan. The webinar will provide an overview of the seasons, teams and schedules for professional sports in Los Angeles and highlight the varied athletic experiences available beyond spectator sports, including golf courses, motorsports and more.

In addition to sports experiences, The L.A.: Sports Capital webinar will also provide travel advisors with information on how to book spectator tickets and what major sports events are on the horizon.

“Now is the ideal time for travel advisors to educate themselves on the many exhilarating sports experiences available in Los Angeles,” said Kathy Smits, Senior Vice President, Global Tourism. “We are in the midst of a decade of sports leading up to 2028, with major sporting events hosted in Los Angeles every year until L.A. hosts the 2028 Olympic & Paralympic Games.”

This on-demand webinar can be accessed at any time and represents the second in a series of travel trade webinars promoting Los Angeles. Travel sellers can visit the Webinar Library to rewatch the L.A.: Sports Capital webinar as needed and keep an eye out for new webinars in the future.

Watch the webinar above or visit the webinar library at www.discoverlosangeles.com/travel-trade/webinar-library.