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A new study has revealed that Brits seek to move to Australia more than any other country in the world, according to Google searches.
The study conducted by Reiss Edwards a top-tier immigration law firm based in central London analysed Google search data to establish which countries UK residents were searching for the most when it comes to permanently moving.
The research found that Australia was the most Googled country, with a combined 6,400 average monthly searches for terms such as ‘Emigrate to Australia’ and ‘Australian Visa’ being made by Brits. According to Google Trends, searches for the term ‘Emigrate to Australia’ have surged 125% in the UK since March 2020 when the COVID-19 pandemic began. An average of 58,000 UK citizens emigrate to the country a year, seeking sun and a change of lifestyle.
Canada is the second most searched for by Brits when it comes to moving abroad. The combined search volume for terms including ‘Emigrate to Canada’ and ‘Canadian Visa’ comes to 5,400 per month.
The third most sought after country for Brits to emigrate to is New Zealand with a combined search volume of 3,600 per month. UK residents’ interest in emigrating to New Zealand has risen 14% in the last year alone, according to Google Trend data.
The United States is the fourth most sought after destinations for Brits looking to relocate. There are 2,500 combined monthly searches by UK residents seeking to move to America. South Africa rank fifth with 1,330 searches a month for emigrating and visas to the country.
Commenting on the study, Amar Ali Managing Director from Reiss Edwards said: “There are numerous reasons that Brits want to move abroad, whether it’s for a hotter climate, a cheaper economy or to be nearer loved ones. With an average of 400,000 Brits emigrating each year, this data offers a fascinating insight into where UK residents wish to relocate this year.”
The study was carried out by Reiss Edwards who have over 80 years of specialist experience in UK immigration, nationality and human rights.

The Top 5 Countries that Brits want to Emigrate to

Country

Number of combined monthly Google searches in relation to emigration

Australia

6,400

Canada

5,400

New Zealand

3,600

United States of America

2,500

South Africa

1,330