Sixty years ago, world-renowned artists Christo and Jeanne-Claude dreamt the impossible: wrapping Paris’ monumental Arc de Triomphe.
Now, when Christo’s six-decade-long odyssey is due to come to life, Australians can’t travel to see it. But to coincide with the latest Paris installation art lovers and Christo fans are able to unlock an entirely new experience of Christo’s work from the comfort of home via Snapchat.
Christo was always about democratising art, making it available to everyone. As such Snap, whose mission has been to democratise AR, has collaborated to bring this experience to as many people as possible around the world.
On Thursday 16 September (10AM Paris Time / 6PM Sydney Time), Sotheby’s and Snap launched a global portal Lens, ‘The Last Christo: Original Works for The Arc de Triomphe’, which overlays Snap’s ground-breaking AR onto Christo’s original works. Available on the main Camera screen of Snapchat, with access from the Snap Map coming early next week, the Lens transports Snapchatters around the world straight to the Place de Charles de Gaulle via their smartphone, enabling anyone to experience the wrapping of the Arc, as well as learn about the 60-year-long artistic process.
Overview:
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Sixty years ago, Christo and Jeanne-Claude dreamt the impossible: wrapping Paris’s monumental Arc de Triomphe. Now, art lovers and Christo fans around the world are able to unlock an entirely new experience of Christo’s landmark installation, courtesy of Snap’s advanced augmented reality technology.
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On Thursday 16 September, Sotheby’s and Snap will launch the ‘The Last Christo: Original Works for The Arc de Triomphe’ global portal Lens, which overlays Snap’s ground-breaking AR onto Christo’s original works. Available on the main Camera screen of Snapchat, with access from the Snap Map coming early next week, the Lens transports Snapchatters around the world straight to the Place de Charles de Gaulle via their smartphone, enabling anyone to experience the wrapping of the Arc, as well as learn about the 60-year-long artistic process.
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‘The Last Christo: Original Works for The Arc de Triomphe’ global portal Lens showcases how the Snap Camera continues to play a transformative role in how people experience what’s around them, combining what they see in the real world, with all that’s available to them in the digital world.
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Sotheby’s Exhibition: The Final Christo
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To coincide with the opening of Christo’s showstopping public installation, Sotheby’s Paris will stage The Final Christo: Original Works for the Arc de Triomphe, an exhibition of 25 never-before-seen artworks created in preparation for the wrapping.
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Sotheby’s exhibition, open to the public from 17 September to 3 October, will tell the story behind Christo’s six-decade-long odyssey to realise the wrapping of the Arc, and demonstrate the unique genius of an artist who defied all convention. From the germ of an idea through its final execution, and exploring different perspectives, scales, moods and times of day, these are the original works that helped Christo to understand and explain this legendary project as he prepared to bring it to life. The ‘The Last Christo: Original Works for The Arc de Triomphe’ global portal Lens will be available to visitors by scanning a Snapcode, located throughout the exhibition.
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For the first time, Sotheby’s is able to reveal the full list of artworks in the exhibition, which come direct from the studio of the artist.
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Each work will be available for private sale with proceeds to benefit both the L’Arc de Triomphe, Wrapped project, and the Christo and Jeanne-Claude Foundation, established to safeguard the artists’ legacy for future generations.
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Sotheby’s Exhibition: The Final Christo
-
To coincide with the opening of Christo’s showstopping public installation, Sotheby’s Paris will stage The Final Christo: Original Works for the Arc de Triomphe, an exhibition of 25 never-before-seen artworks created in preparation for the wrapping.
-
Sotheby’s exhibition, open to the public from 17 September to 3 October, will tell the story behind Christo’s six-decade-long odyssey to realise the wrapping of the Arc, and demonstrate the unique genius of an artist who defied all convention. From the germ of an idea through its final execution, and exploring different perspectives, scales, moods and times of day, these are the original works that helped Christo to understand and explain this legendary project as he prepared to bring it to life. The ‘The Last Christo: Original Works for The Arc de Triomphe’ global portal Lens will be available to visitors by scanning a Snapcode, located throughout the exhibition.
-
For the first time, Sotheby’s is able to reveal the full list of artworks in the exhibition, which come direct from the studio of the artist.
-
Each work will be available for private sale with proceeds to benefit both the L’Arc de Triomphe, Wrapped project, and the Christo and Jeanne-Claude Foundation, established to safeguard the artists’ legacy for future generations.
