Today’s lifestyle choices, as diverse as they all are, have one thing in common: self-expression. From what we wear to the life we live – even to the devices we buy – putting our personality first and foremost is always of utmost importance.Following the changes in such trends, smartwatches have grown to be part of this self-expression movement thanks to their nature as a device that goes beyond its role as a mere accessory. Samsung Electronics’ Galaxy Watch4 series is no exception to this. Its perfectly rounded shape continues the unique identity of the Galaxy Watch series, and the broad selection of straps available caters to all kinds of personalities and preferences. With a clear identity as well as offering unique self-expression, Galaxy Watch4 has truly been designed for the modern user.
“We used the perfect shape of a circle as our core concept in order to capture the originality of the Galaxy Watch and preserve its identity as a watch.” (Insik Chung, Galaxy Watch4 Designer)
One Core Element
The circle is the founding identity of the Samsung Galaxy Watch. A simple yet polished form resembling most traditional watches, the circle is a core design element that has been incorporated into the Galaxy Watch series from the very beginning.
Samsung’s designers worked hard to create this user-friendly structure with all the basic watch-like qualities that avoids anything complicated or distracting in order to develop a truly differentiated product. By removing any unnecessary decorative elements and focusing on the true essence of the device, the Galaxy Watch series designers managed to create a watch design that is not only timeless, but is also the perfect addition to any user’s wrist.
A Singular Identity
“The way the body frame sits around the screen makes on-screen information more noticeable, and the smartwatch’s seamless strap provides a comfortable fit.” (Juan Lee, Designer, Kenzi Yamauchi, Designer)
Seamless Aesthetic, Seamless Fit7
The Galaxy Watch4’s strap connects seamlessly and effortlessly to the watch body. Samsung’s designers created a silhouette that serves as an outline for the circular frame in order to emphasize the screen better. The body line design is not only crucial for aesthetic appeal, but also for providing optimal fit for users. The designers carried out countless mock-up trials in order to create the slimmest and most flexible line design possible that also offers users a natural and snug fit on their wrists.
Meticulous Design
Effective Materials
“The strap’s material and colors reflect the characteristics of users who desire change.” (Jungsang Park, Designer, Sangsoo Lee, Designer)
Diverse Choices
Color is a design element that allows for self-expression while also bringing a product to life. Samsung’s designers made sure to develop a variety of strap colors based on the latest global trends so that users can complete their look in style.
The body frame of Galaxy Watch4 comes in black, green, silver and pink gold, while Galaxy Watch4 Classic comes in the classic shades of black and silver. The extensive strap selection for the series comes in a variety of colors that complement both the watch bodies and their function, including the Sport Band, Ridge Sport Band, Extreme Sport Band, Hybrid Leather Band and the Milanese Band. These straps can be purchased separately so that users can pick and choose their straps as they see fit.
Your Style, Your Way
A Gift for Oneself
The basic concept of respecting every user’s individuality is incorporated into every aspect of the user’s Galaxy Watch4 experience – right from when they first purchase it. Instead of having a predetermined combination of frame or strap, users can choose and combine the different body frame colors and strap types through the Galaxy Watch Design Studio when purchasing online. Beyond just a smartwatch, the Galaxy Watch4 truly is a gift to oneself that reflects our true values.