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On behalf of Government of Nepal, Nepal Tourism Board (NTB) and the whole Nepalese tourism fraternity, I am pleased to write to you this mail. First of all, I wish all of you sound health, progress and prosperity during this hour of crisis.

This is our distinct honor to acknowledge your support and cooperation for the promotion of Nepal in international markets and for the development of Nepal’s tourism industry. You have always been instrumental in establishing Nepal’s rich Natural and cultural products and activities in global tourism map. You are truly Nepal’s Goodwill Ambassadors for a long time.

Today, both you and we have been suffering from the impacts of COVID 19 pandemic which has brought the global economies to their knees. All of us are aware that this pandemic has caused huge fatalities around the world. Our deepest tributes go to those who lost their lives, and we
wish all infected quickest recovery.  In Nepal, death ratio of COVID infected people is 0.9%, while as of now, recovery rate is remarkably high. We hope and pray we will come out of this situation at the
earliest. Government of Nepal and other concerned authorities have been aggressively working on keeping it under control.

It is evident that tourism has been the hardest hit sector by this pandemic. To set this business upright, we have to struggle hard with all kinds of partnerships, collaborations, and cooperation. In Nepal, Government, private sector and NTB have been working round the clock to reopen tourism business at the earliest date. For this, Government has issued safety Protocol and ensured its strict implementation in all sectors, tourism, hospitality and aviation being highly prioritized. We are gradually opening the business step by step. Since September 1st, international flights resumed while we are planning to resume domestic flights from this month. Government has taken all safety measures as its top priority.

In the new normal scenario, tastes and interests of travelers are likely to change. Safety, health security and natural setting will be their choices. For this, you can count on Nepal because it is the country which is largely based on Natural products. Adventure activities, which are unique features of Nepal’s tourism, will be more sought after by travelers. Trekking, jungle safari, rafting, sustainable tourism activities are more likely to be in the bucket list of potential visitors. Yoga, meditation, herbal medicines, organic foods, Ayurvedic treatments and traditional healing methods will be on greater demand.

For all this, Nepal will be on top of the list. Even today for instance, high profile mountain expeditions to Mt. Lobuche and Mt. Manaslu are being organized. Prince of Kingdom of Bahrain is leading the expedition this month.

Due to the pandemic, most of the international events like trade fairs, sales missions, road shows and others have been postponed. We are planning to participate in such international events as soon as the situation becomes comfortable and movement becomes smooth. At this moment, we are launching our alternative marketing campaigns through digital marketing strategies. We are making optimum use of social media, blogging, and other means of digital outlets. In this mission, your engagements and supports are essential.

Nepal is the destination for all seasons and for all reasons. We will keep in touch with you and update our status on regular basis.

Thanking you,

Dr. Dhananjay Regmi
Chief Executive Officer
Nepal Tourism Board