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South African Tourism is launching story-sharing social media campaign #ShareSouthAfrica in September – or what they’re dubbing “Remember September” – in a bid to reminisce on travels past and reignite dreams of travel future as we wait for international borders to reopen.

Indeed, as the origin of humanity, South Africa is home to the greatest story of them all, and it continues to give birth to stories like no other from explorations into early sapien life, tours of liberation through the streets of Soweto and adventures into the wild amid awe-inspiring scenery. And to celebrate this South African Tourism has launched a new video Greatest Story of Them All.

Based on this breadth of offering and tapping into the insight that 90% of travellers to South Africa would recommend it according to their research, as part of this campaign South African Tourism is encouraging Australians and New Zealanders to share their stories from South Africa for a chance to be featured on their platforms.

In addition, South African Tourism is sharing compilation videos of real social media posts by Australasian visitors to the country showcasing their stories of South Africa’s diverse experiences from food and wine and culture to family-friendly experiences and local hospitality.