Viet Capital Commercial Joint Stock Bank (Viet Capital Bank), a major commercial bank in Vietnam, Seven System Viet Nam Jsc (7-Eleven Viet Nam), a worldwide convenient supermarket, and JCB International Co. Ltd. (JCBI), the international operations subsidiary of JCB Co.,Ltd., today announced the launch of Viet Capital Bank JCB 7-Eleven Credit Card.
A great population of more than 90 million people, Vietnam is considered an attractive market for consumer goods. Vietnamese people likely change the habit in purchasing consumer goods, need to be convinced and purchase all the time 24/7. That’s causing the rapidly opening of convenience store.
7-Eleven Vietnam is evaluated as a reputation convenience store, in which developing utilities especially in diversifying the payment, and increasing the loyalty of customer, the co-branded card is launched.
As Viet Capital Bank and 7-Eleven Vietnam exploring,
– 7-Eleven Vietnam expect to operate 1000 stores by 2027.
– This is the first co-branded card of convenience store in Viet Nam.
– With the first step of the campaign, Viet Capital Bank and 7-Eleven Vietnam will prioritize and specifically focus on those group customers are currently member of 7-Eleven Vietnam.
The cardholders can access the JCB acceptance network with about 34 million merchants around the world, special privileges at selected merchants, and customer service at JCB Plaza, an overseas service counter.
In addition, Viet Capital Bank and 7-Eleven offers a lot of benefits with cardholders.
1) Free lifetime annual fee for cardholder, grace period up to 55 days.
2) Loyalty program from 7-Eleven: 1 point for each 1,000 VND transaction amount in App 7REWARDS.
3) Loyalty program from Viet Capital Bank: 5 point for each 1,000 VND transaction amount.
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