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Amadeus, a leading travel technology provider, has released a new report – ‘Thailand Towards 2030: Future of Travel & Tourism – in partnership with Thailand’s Digital Economy Promotion Agency (depa) and the Pacific Asia Travel Association (PATA).

Thailand’s airports are approaching capacity and popular destinations are starting to show the impact of overtourism, both of which could limit the rate of future tourism growth if not urgently addressed. To sustain growth, Thailand must invest in a central strategy to make its travel and tourism infrastructure ‘smarter’ in the next decade.

To help with this, the report has identified four key areas the country should prioritize:

  • Increasing airport capacity: In addition to physical expansion, airports should adopt smart technologies such as self-serve check-in kiosks and automated bag-drops
  • Improving inter-modal air-to-city links: Destinations should develop direct airport-to-conference center rail connections, and dovetail rail and air schedules with typical conference start and finish times
  • Scaling up public-private partnerships to improve the efficiency of inner-city transport networks:  A current challenge is that Thailand’s public sector doesn’t currently know which companies to partner with, while private firms often don’t know how to engage the public sector. Engaging third-party advisers could be the solution to bringing these key players together
  • Reducing overtourism: More action needs to be taken to protect the country’s tourist hot spots from the risks of overtourism. The industry could look to provide tourism boards, local authorities and hospitality businesses access to accurate data for real-time analysis and predictive modelling to manage tourism

The full copy of the ‘Thailand Towards 2030: Future of Travel & Tourism’ report is available for download here. Do feel free to include this URL in your story for your readers to access.