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Amadeus today announces that Mieke De Schepper has been appointed to lead Travel Channels’ Online Travel segment, effective immediately. De Schepper comes from Egencia, the Travel Management Company of Expedia Group, where she held the role of Senior Vice President and Chief Commercial Officer and brings more than 17 years of experience in managing B2C and B2B businesses.

Previously De Schepper was the Vice President of Expedia Group’s Lodging Partner Solutions in Asia Pacific, responsible for building and managing the hotel relationships in the region. Prior to Expedia Group, she spent 10 years with Phillips Electronics having held various global, regional and local leadership roles in product, marketing and sales.

In her new role, De Schepper will be committed to helping online travel agencies, travel media companies and travel start-ups grow their businesses and position Amadeus as the partner of choice in online travel. As part of Amadeus’ Travel Channels business, De Schepper will report to Decius Valmorbida. Having lived and worked across the globe including Asia Pacific for the last 14 years, De Schepper will also assume the regional leadership role and will continue to be based in Singapore.

Mieke De Schepper, Executive Vice President, Online Travel & Managing Director Asia Pacific Amadeussaid, “Online travel companies face the constant challenge to reinvent themselves in order to maintain their relevance. I’m thrilled to join Amadeus to help these companies thrive in such a fast paced and demanding marketplace. And there is no better place to do it than from APAC where much of today’s global technology trends are defined and redefined by savvy consumers at breakneck speed.”

Decius Valmorbida, President of Travel Channels, Amadeus said, “Mieke has strong strategy, commercial and leadership experience in travel and consumer goods spanning all corners of the globe. Online travel companies are a core element of our vision to create a Live Travel Space and embrace disruptive technologies with open arms. Mieke’s background fits perfectly with this role and I have no doubt that she will power this vibrant segment forward.”